Luua

Introduction to Luua

Luua is a distribution engine designed for founders and creators who need to scale their personal brand on LinkedIn and X (formerly Twitter) without spending excessive time on content creation. It addresses the challenge of maintaining consistent, high-quality social presence while managing demanding professional responsibilities. The tool enables users to repurpose existing content—such as quick thoughts, articles, blog posts, or YouTube videos—into optimized, platform-specific social posts in seconds.

Luua targets two primary user groups: busy founders who require authority-building on professional networks but lack time for daily long-form writing, and video creators who want to maximize the reach of their long-form video content by transforming it into shareable social assets. By preserving the user’s unique voice and stylistic patterns, Luua supports authentic, scalable communication without burnout.

Key Takeaways

• Converts raw inputs—including text snippets, URLs, and YouTube links—into polished, platform-optimized social posts
• Learns and replicates the user’s writing style using an advanced style engine
• Supports idea capture directly from any website with one-click saving of draft concepts
• Provides an all-in-one content studio for drafting, editing, adding images, and scheduling posts
• Offers AI-powered generation with humanization capabilities to reduce AI-detection risk
• Enables management of both LinkedIn and X accounts (X support available in Pro plan)
• Includes automated post generation and unlimited scheduling in the Pro tier
• Operates as a web-based application with no required installation

How Luua Works

Luua functions through a three-stage workflow: Capture, Create, and Distribute. First, users capture ideas by selecting text or pasting links—including YouTube video URLs—directly into the interface; Luua extracts key insights and saves drafts in the user’s voice. Second, within the Content Studio, users can write from scratch or use AI to generate drafts based on provided inputs, then refine text, insert images, and apply stylistic adjustments. Third, posts are scheduled for publication across connected platforms or published manually.

The system employs adaptive AI that analyzes the user’s historical outputs to build a personalized style profile. This allows the Autopilot feature to generate drafts that reflect the user’s tone, vocabulary, and structural preferences—eliminating the need to start from blank. All processing occurs via the web application; no browser extensions or desktop software are required.

Core Benefits and Applications

Luua streamlines content repurposing for professionals who produce original material elsewhere. Founders use it to convert investor updates, product announcements, or industry commentary into engaging LinkedIn posts. Video creators input YouTube video URLs to automatically extract talking points, timestamps, and key takeaways, transforming them into threaded X posts or carousel-style LinkedIn content. Teams also benefit from centralized content planning, versioning, and scheduling—though team collaboration features are not explicitly described in the source material. The free tier supports foundational usage, while the Pro tier unlocks higher-volume automation, multi-platform publishing, and refined voice modeling.