Fluenty

Introduction to Fluenty

Fluenty is a production-ready web widget designed for teams using Retell AI agents. It enables seamless integration of real-time chat, browser-based voice calls, custom branding, and event-driven analytics into websites without requiring custom frontend development, WebRTC configuration, or infrastructure setup. By providing a ready-to-deploy solution, Fluenty allows organizations to enhance their AI agent deployments quickly and efficiently.

The widget is ideal for product teams, developers, and customer experience managers who want to deploy AI-powered interactions on their sites with minimal engineering overhead. Since Fluenty works directly with existing Retell AI agents, users can focus on refining their agent logic and user experience rather than building and maintaining UI components or communication layers.

Key Takeaways

• Add real-time AI chat with streaming responses powered by Retell AI
• Enable one-click browser voice calls using WebRTC, with no downloads required
• Support multiple languages based on Retell agent configuration
• Customize the widget’s appearance with brand-specific colors, logos, avatars, and language
• Implement built-in rate limiting and abuse prevention for production use
• Access comprehensive analytics including conversation starts, call activity, and engagement metrics
• Integrate with any website using a single script tag, regardless of frontend framework
• Operate without additional infrastructure or maintenance

How Fluenty Works

Fluenty integrates with an existing Retell AI agent through a simple script tag embedded in a website’s HTML. Once added, the widget automatically connects to the specified agent, enabling both chat and voice interaction modes. Users can initiate conversations via text or voice directly within the browser, with all audio handled through native WebRTC protocols.

The widget streams responses in real time from the Retell AI agent, ensuring low-latency interactions. All user engagements are tracked automatically, with analytics data available through Fluenty’s control center. Administrators can manage settings, monitor usage, and customize the widget’s branding through a centralized dashboard without requiring code changes.

Core Benefits and Applications

Fluenty streamlines the deployment of AI agents on customer-facing websites, making it suitable for use cases such as customer support automation, interactive product guidance, and multilingual service delivery. Organizations benefit from reduced development time and operational complexity, allowing faster iteration on agent behavior and user experience.

By handling the presentation and communication layer, Fluenty eliminates the need for teams to build custom UIs or maintain real-time communication infrastructure. This makes it particularly valuable for startups, SaaS platforms, and enterprises looking to scale AI interactions across digital touchpoints while maintaining brand consistency and monitoring performance through integrated analytics.