Kinni
AI agents that run your entire creator business

About Kinni
Introduction to Kinni
Kinni is an AI-powered service designed to manage the business operations of digital content creators, particularly YouTubers and social media professionals. It functions as a hybrid automation and expert support system—combining AI agents for routine tasks with human specialists for high-stakes decisions. Unlike traditional talent agencies or standalone tools, Kinni operates as a private, subscription-based service that handles end-to-end commercial workflows without requiring exclusive contracts.
The service targets independent creators who seek professional business management but wish to avoid high commission fees, opaque negotiation practices, or administrative overhead. Kinni supports creators across audience sizes—from emerging to established—with verified use by over one million YouTubers. Its infrastructure integrates real-time channel monitoring, data-driven pricing models, and legal oversight to reduce operational friction while preserving creator autonomy.
Key Takeaways
- 10% commission model with no fixed costs, cancellation penalties, or exclusive contract requirements
- Data-driven negotiation using actual market deal data from comparable channels and current brand budget trends
- AI-assisted contract review supplemented by human legal experts to identify and resolve risky clauses (e.g., secondary copyright transfer, unlimited revisions)
- Ultra-precision brand matching based on audience demographics, channel identity, brand reputation, and budget alignment
- 24/7 email and DM monitoring to filter opportunities from noise and prevent missed collaborations
- Transparent negotiation logging: all communications with brands are shared in real time, with full visibility into rate adjustments and rejection rationale
- End-to-end settlement management including invoice issuance, payment collection, and tax-compliant documentation
- Proactive deadline and workflow coordination for content submissions, revisions, and deliverables
How Kinni Works
Kinni operates through a layered workflow: first, it continuously analyzes a creator’s channel metrics—including audience composition, engagement patterns, historical performance, and content themes—to build a dynamic profile. This profile informs both brand matching and pricing recommendations. When outreach opportunities arise—either inbound or proactively initiated by Kinni—the AI agent drafts and sends tailored proposals to brands aligned with the creator’s audience and values.
Negotiations occur via structured email exchanges where Kinni’s AI leverages real-time budget signals (e.g., quarterly brand surplus) and comparative market benchmarks to counteroffer persuasively. All negotiation history is logged and accessible to the creator. Contracts undergo dual-layer review: AI scanning for standard risk indicators followed by human expert validation. Post-signature, Kinni manages deadlines, tracks deliverables, issues tax-compliant invoices, and follows up on payments—ensuring timely and secure settlement.
Core Benefits and Applications
Kinni enables creators to focus exclusively on content creation while maintaining full control over business decisions. Practical applications include optimizing sponsorship rates through evidence-based negotiation, avoiding unfavorable contractual terms that compromise creative ownership, and expanding revenue through vetted brand partnerships that align with audience expectations. It reduces administrative burden in areas such as invoice generation, tax documentation, and revision tracking. The service also mitigates opportunity cost by identifying and acting on collaboration requests during off-hours—eliminating gaps caused by weekend or holiday unavailability common with human-only agencies. For creators managing multiple platforms or complex content calendars, Kinni’s smart schedule management ensures timely execution without manual oversight.